The Hollywood Sign Trust is a California 501(c)3 non-profit organization. The purpose of the Trust is to physically maintain, repair and secure the Hollywood Sign; to educate the world about its historical and cultural importance; and to raise the funds necessary to accomplish these projects.
The Trust is comprised of nine men and women whom the State of California has made responsible for pursuing the Trust’s mission. Two of these Trustees are designated by the City of Los Angeles – one with a three-year term and one with an indefinite term. The remaining seven members are appointed by the Hollywood Chamber of Commerce to three-year terms.
All donations to the Hollywood Sign are managed by the Hollywood Sign Trust on behalf of the people of California. These donations are completely tax-deductible. To make a contribution, click here.
Since its charter in 1992 the Hollywood Sign Trust has led a range of projects to preserve, protect and promote the Sign, including two major refurbishments, one in late 2005, and the installation of a state-of-the-art security and surveillance system, which has been expanded and improved numerous times. The Trust also operates the official Hollywood Sign web site (www.hollywoodsign.org) and sponsors various local events and projects with an eye toward promoting Hollywood as the center of the global entertainment industry.
By protecting and preserving this towering treasure that is the Sign, the Trust helps strengthen its symbolic role as the beacon of the entertainment industry.